NEW FRAGRANCE TOM FORD NEROLI PORTOFINO

Tom Ford’s Private Blend Collection has become a favourite of perfumistas and his latest addition is set to be a real show stopper. Tom Ford Neroli Portofino is new for 2011 and is available in a limited edition sea blue bottle. This fragrance seems like a slight departure from the rich, dark flavour of most of the Tom Ford Private Blend Collection fragrances. It is described as a “modern intercontinental version of an iconic fragrance theme … capturing the sparkling clear water and lush foliage of the Italian Riveria … balances luminous citrus oils and floral notes with amber undertones that awaken the senses and leave a splashy yet substantive impression.”

HUGO BOSS * GIVENCHY * YVES SAINT LAURENT * PERFUME

After the success of Boss Orange for women, Hugo Boss are releasing Boss Orange for Men, a vibrant oriental fragrance that embodies the same carefree, luminous spirit as the original feminine fragrance. Boss Orange for Men is described as capturing the free, optimistic and passionate spirit of masculinity. It is spontaneous and joyful, with laid back charisma and easy confidence. This fragrance is advertised by actor Orlando Bloom and will be available with accompanying after shave balm, deodorant and aftershave splash. The masculine version of Boss Orange will be available for summer 2011.

I am always on the lookout for a good rose perfume so I am very pleased that Givenchy has made the “primal femininity of a rose” the focus for their new Givenchy Very Irresistible L’Intense. This new fragrance has just been announced and it sounds like a beautiful rose fragrance in the luminous spirit of the Givenchy Very Irresistible line. This new fragrance will celebrate the rose, taking it into more voluptuous and radiant territory, with a sensual and rich aroma. It sounds wonderful to me – a little like Givenchy Very Irresistible Sensual but with a darker edge and richer florals.